UpGro Media — Privacy Policy
Effective Date: 14 September 2025
Note: This policy is designed to reflect India’s Digital Personal Data Protection Act, 2023 (DPDP) and general best practices (including GDPR principles for international visitors). Replace placeholders as applicable and seek legal review.
1) Who We Are & How to Reach Us
Data Fiduciary/Controller: UpGro Media
Email: privacy@upgromedia.com /
info@upgromedia.comPhone: +91 75174 35693
Address: 3rd Floor, 6/77, Vineet Khand 6, Gomti Nagar, Lucknow, Uttar Pradesh 226010
Grievance Officer (DPDP): [Name], UpGro Media,
grievance@upgromedia.com (or
info@upgromedia.com), +91 75174 35693, 3rd Floor, 6/77, Vineet Khand 6, Gomti Nagar, Lucknow, Uttar Pradesh 226010.
2) What Data We Collect
- Identity & Contact: Name, email, phone, business name, designation.
- Business & Campaign Data: Industry, budgets, goals, assets, ad account IDs, CRM fields.
- Transaction Data: Invoices, payment status (payment card/bank details are processed by gateways like Razorpay; we do not store full card details).
- Technical Data: IP, device/browser info, pages visited, UTM parameters, time on site, cookies.
- Communications: Emails, WhatsApp messages, call notes, meeting recordings (with notice/consent where required).
3) How We Use Your Data (Purposes)
- Provide and improve our Services, proposals, and support.
- Set up/optimize campaigns, analytics, CRMs, and automations.
- Process payments and invoicing via payment gateways (e.g., Razorpay).
- Send service messages, updates, invoices, and security alerts.
- Marketing communications with your consent or as permitted by law (opt‑out anytime).
- Prevent fraud, enforce policies, and comply with law.
4) Lawful Bases / DPDP Grounds
- Consent (where required, e.g., marketing).
- Performance of a Contract (to deliver Services you request).
- Legitimate Uses/Interests (analytics, service improvement, security).
- Compliance with Legal Obligations.
5) Cookies & Tracking
We use essential and analytics cookies and similar technologies to operate the site, measure performance, and personalize content/ads. You can manage cookies via your browser and (where implemented) our consent banner. Blocking some cookies may affect site functionality.
6) Sharing & Processors
We share data with trusted service providers under contracts, including:
- Payment Gateways (e.g., Razorpay)
- Ad & Analytics Platforms (e.g., Google, Meta)
- Email/CRM/Automation (e.g., Google Workspace, spreadsheets, WhatsApp Business Providers such as Meta or AiSensy)
- Hosting & Security (cloud providers, CDNs) We may disclose data if required by law, to protect rights/safety, or in a merger/acquisition.
7) International Transfers
Your data may be processed outside India. We take reasonable steps to ensure similar protection by using contracts and safeguards.
8) Data Retention
We keep personal data only as long as necessary for the purposes above, legal requirements, and legitimate interests (e.g., tax, accounting, audit). We periodically review retention.
9) Your Rights
Subject to applicable law, you may request to
access, correct, update, or delete your personal data; withdraw consent; and lodge a grievance/complaint. We may require verification. To exercise rights, contact
privacy@upgromedia.com.
10) Security
We use reasonable technical and organizational safeguards. However, no method is 100% secure.
11) Children
Our services target businesses and adults. We do not knowingly process children’s data.
12) WhatsApp & Communications
By sharing your number or contacting us on WhatsApp or similar channels, you consent to receive service, transactional, and (with consent) marketing messages. You can opt out anytime by replying
STOP or emailing
privacy@upgromedia.com.
13) Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will be posted here with the “Effective Date” above.
14) Contact
For privacy queries:
privacy@upgromedia.com /
info@upgromedia.comPhone: +91 75174 35693
Address: 3rd Floor, 6/77, Vineet Khand 6, Gomti Nagar, Lucknow, Uttar Pradesh 226010
